Bhutan’s Gelephu Mindfulness City Hires 3iQ for Bitcoin Treasury Management
3iQ will oversee a portion of Gelephu Mindfulness City’s Bitcoin holdings as Bhutan builds a digital-asset hub.

Bhutan’s Gelephu Mindfulness City has engaged Canadian investment firm 3iQ to manage an undisclosed portion of its Bitcoin treasury, according to a recent announcement. The move is part of Bhutan’s broader strategy to develop a digital-asset investment hub in the region.
3iQ, known for its bitcoin-focused investment products, will provide asset management services for the city-state’s holdings. The partnership underscores Bhutan’s growing involvement in the cryptocurrency space, following reports that the country’s sovereign wealth fund has been accumulating Bitcoin since 2020.
Background
Gelephu Mindfulness City is a planned special administrative region in southern Bhutan, aimed at fostering economic development through sustainable and innovative industries. The city’s decision to allocate a portion of its Bitcoin reserves to a professional manager reflects a trend among institutional holders seeking to optimize their digital asset exposure.